Best practices, tutorials, tips and tricks to maximize your email marketing results.
348 articles
Page 1 of 39
Every new SES account starts in a sandbox: 200 emails a day, 1 a second, verified recipients only. Here is how to write a production access request that gets approved, why AWS says no, how long it takes, and what to send with while you wait.
cPanel caps how many emails each domain can send per hour. Past the cap, mail queues up to 125% and then fails. Here is what the setting does, why shared hosts keep it low, and what to use when a newsletter needs more than a few hundred an hour.
AWeber's anti-spam policy ends accounts that mail bought, rented or co-registration lists, with no refund. Here is how to tell why yours was closed, how to get your subscriber data out, and an 8-week plan to send again without repeating the ban.
Marketplaces send more mail than they plan for, and a third of it is written by strangers. Here is how much a buyer-seller site sends, how to keep scammers from burning your IPs, how to split streams, and what the sending costs at 3 million a month.
Acelle Mail costs $74 once, but it sends nothing by itself. The sending server you plug in decides your monthly bill and your deliverability. Here is how SES, SendGrid, Mailgun and your own server compare.
GDPR lets you send through a US provider if the transfer has a legal basis. EU hosting removes that question for your sending stack. Here is what counts as personal data in email, which providers keep it in Europe, and how to run your own SMTP server there.
Brevo is one of the best-value platforms up to around 100,000 emails a month. Past that, shared IPs, add-on dedicated IPs on higher plans and volume pricing start to work against you. Here is where the line sits.
The removal itself is free on almost every list that matters. What a paid service sells is diagnosis: finding why you were listed and stopping it happening again. Here is what that is worth, and when to do it yourself.
You can run email marketing without a subscription. You still pay for hosting, IPs, domains and sometimes sending, and you take on the work a SaaS does for you. Here is what that costs at 25,000 contacts.
